• Communication Studies

    The purpose of this program is to give students both a theoretical understanding of human communication as well as the opportunity to develop their own communication skills toward specific vocational goals. The ability to communicate effectively is a marketable skill in many companies and ministries today. The communication studies program offers students two cognate areas – broadcast communication and strategic communication – to specifically prepare students for work in radio or television, or in a corporate environment. Communications, however, is a highly versatile major, and can be used as preparation for positions in education, law or the more traditional ministry. This program is completed in collaboration with Cornerstone University.

    Communication students are prepared to engage their call in the world through developing their relational, ethical, and critical thinking skills by:

    • Strengthening core communication skills in interpersonal, intercultural, and group communications and public speaking.
    • Learning how to competently construct and professionally present messages to audiences in various settings: business, small groups, interpersonal, external.
    • Developing practical and analytical skills for team and community building.
    • Examining communication strategically through public relations, marketing, advertising, and persuasion.
    • Integration of communication theory in specialized areas including broadcast announcing, reporting, radio production, or business communication.
    • Interpreting popular culture with leadership, creativity, and integrity.

     

    What Can a Communications Graduate Do?

    As a graduate of this program, you might find work as a:

    • non-profit communications director
    • personnel recruiter/manager
    • director of training and development or human resources
    • communication consultant
    • director of university admissions, alumni relations, student affairs
    • church staff member
    • sales representative
    • public relations coordinator
    • media relations specialist
    • on-air announcer/reporter

    Comprehensive Curriculum

    The Communication program will educate, equip, and train you for a successful career.  Below is just a sample of what some of these courses cover:

    • Interpersonal Communications studies the ways in which we, as humans, interact. How are relationships formed and maintained? How do we communicate to one another?
    • Rhetorical Theory looks at the structures that undergird communication.
       
    Cornerstone University is a like-minded, accredited, Christian liberal-arts college just two miles south of Kuyper College. Students who intend to enroll in these programs will work closely with Kuyper College's  registrar, who is the students’ advisor, to navigate the program requirements.

    Through the collaborative arrangement, students are granted the opportunity to study at Cornerstone as Kuyper students; Kuyper College awards the students’ degrees and (in consultation with the appropriate personnel at Cornerstone) determines the course of study and course equivalencies. Students who elect a major in collaboration with Cornerstone University must complete the admissions requirements as indicated at www.cornerstone.edu. These students are considered non-degree seeking students by Cornerstone University. Upon admission, the students will be registered for their first semester of classes at Cornerstone by the Academic Office at Kuyper College. New collaborative students are also required to complete an orientation at Cornerstone University prior to their first classes. Only students in good standing at Kuyper College will be allowed to begin a collaborative program of study.
     

    COM 212 Interpersonal Communication
    COM 315 Communication Theory
    MDA 319 Mass Media Literacy
    COM 321 Group Communication
    CO 452 Methods of Public Speaking (at Kuyper)
    COM 325 Rhetorical Criticism
    COM 369 Communication Research Methods
    COM 380 Internship
    COM 400 Senior Seminar in Communication Arts 
    CO/MI323 Intercultural Communication

    Choose one of the following:
    JRN201 Newswriting and Reporting
    MDA318 Writing for Electronic Media
    JRN313 Feature Writing
    JRN321 Editorial Columns & Opinions
    CO360 Creative Writing

    Cognate Areas
    Choose One:
    Broadcast Communication
    MDA 161 Introduction to Electronic Media
    MDA 362 Radio Production
    MDA 354 Announcing & Reporting
    DR 107 Intro. to Drama* (at Kuyper)
    COM 241 Oral Interpretation
    Strategic Communication
    COM 326 Organizational Communication
    BUS 213 Business Communication
    COM 161 Introduction to Public Relations
    COM 262 Advertising Practices
    COM 363 Media Relations
     

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