Learn How To Lead In Business
Bachelor of Science in Business Leadership
MajorBusiness Leadership
The business leadership program combines best business practices and the Bible. This combination will prepare you to be a globally smart and ethical business leader. You will gain the needed know-how to excel in corporate and nonprofit organizations. And be ready to serve and make a difference wherever you go.
100
Years of combined faculty marketplace experience
11:1
Student to faculty ratio
100%
Of students complete an internship
50+
Expert speakers and field trips
Career Opportunities
Graduates succeed in a wide variety of corporate and nonprofit organizations in the global marketplace.
Development Director
Entrepreneur
Marketing Specialist
Project Manager
Financial Planner
Financial Analyst
Sales Representative
HR Specialist
Social Media Manager
Customer Service Manager
Public Relations Associate
Bank Management
Internship Opportunities
Build your resume. Choose an internship that aligns with your career goals from a variety of organizations.
West Michigan Whitecaps
Grand Rapids Gold
Steelcase
Life International
Van Andel Institute
Bethany Christian Services
Baruch Senior Ministries
Tabernacle Community Church
Scott Allen Creative
Eastern Floral
Lenderink’s
Hidalgo & DeVries, Inc.
Begin Your Journey Today
The skills and experience to make an impact!
You will graduate knowing that profit is just one part of running a business. Also, you will lead based on a biblical worldview that directs effective business practices.
“At Kuyper, I learned about business and social enterprise from within a biblical worldview. Today, I am a marketing team leader at a national company.”
Seth Morgan Methuen, Massachusetts
Learn from professors with many years of real-world experience
Kuyper’s business leadership faculty are experts in business and bring many years of practical experience to the classroom.
Marc Andreas
Program Director & Associate Professor of Business LeadershipBusiness Leadership Program Curriculum
Kuyper’s business leadership program offers courses on a variety of business topics. Your professors will help you personalize the program to your specific areas of interest.
Introduction to Business Leadership
This introductory course covers all major aspects of business and provides a foundation for future courses in the business leadership program. The course also includes theories of leadership and the Christ-centered leadership model, an introduction to communication styles, and skills essential to succeed in leadership roles within a business and/or nonprofit ministry.
Business Economics
This course covers microeconomic and macroeconomic concepts that affect both national and international economies. Topics of this course include determinants of gross national product, unemployment, inflation, and economic growth. We will also consider monetary and fiscal policy, supply and demand, market pricing strategies, cost determination, and profit maximization.
Strategy Management
This course will explore the various areas necessary to develop and manage different types of strategies for an organization. Topics for this course will include environmental scans, competitive analysis, SWOTs, creating, and sustaining competitive advantage as students will learn to apply these principles in an online business simulation.
Marketing and Sales
This course studies the analysis and strategic integration of theories of marketing and sales, including advertising, public relations, social media, consumer behavior, market segmentation, brand awareness and positioning, pricing, promotion, channels, and new product development. We also cover sales strategies, techniques, role plays, group projects, and presentations.
