Preparing Athletic Leaders

Degree Type



Sports Management

With a minor in sports management, you’ll learn the management and leadership necessary to run a sports organization. Students will learn about the marketing, financial, human resources, strategic planning and other aspects of running a sports organization at the high school, collegiate, and professional levels. Students will learn and discuss a Biblical view of competition, leadership, and see how sports fits into a healthy and holistic life.


Of all resident students are provided on- or off-campus jobs


Of all students receive financial aid


Of all students provided with student loan repayment assistance


Faculty to student ratio provides students with personal attention

Career Opportunities

Be equipped to work in a wide variety of positions in sports management which can be at the major college, minor league, or professional levels. Build the skills that sports organizations are seeking.

School Athletic Director

Youth League Director

Marketing Specialist

Public Relations Director

Community Engagement Specialist

Financial Manager

Facilities Manager

Sponsorship or Group Tickets Salesperson

Box Office Director

Internship Opportunities

Build your resume with an internship personalized to your program. Your advisor will work with you to determine a placement that aligns with your gifts, interests, passions, and career goals. The list below—although not complete—shows the wide variety of placement opportunities available.

Grand Rapids Gold

Grand Rapids Griffins

West Michigan Whitecaps

Grand Rapids Rise

Grand Rapids Fusion


Dick’s Sporting Goods

Start your journey today

Program Outcomes

You will graduate with the ability to be a valuable contributor in a sports organization:

  • Lead with a Christian worldview that informs and evaluates a sports organization for its entertainment, building community, and sharing positive values.
  • Hit the ground running with workplace-ready skills in business, marketing, and management.
  • Make an impact in your local community by working for a recognized sports organization
  • Serve others through effective leadership skills and ethical decision-making.

Learn from Professors with many years of real-world experience!

Our professors have many years of experience in social media and marketing. They have launched many new social media sites and websites for small and large organizations while also working with influencers and celebrities. They will provide you with real-world lessons and connections to internships in social media and marketing.

Marc Andreas

Associate Professor of Business Leadership, Business Leadership Program Director.

Program Curriculum

The sports management program equips students with the skills to work in the sports industry while being trained by learning from instructors with decades of combined experience.

The Business of Sports

Sports Marketing

Sports Leadership, Coaching & Officiating

Sports Law

Business as Mission

Sports Analytics

Sports Ethics

Majors & Programs

You will graduate with professional and biblical skills to think critically, communicate effectively as a Christ-centered leader.


You will graduate with both an academic and a work transcript detailing your work experience for future employers.


We invite you to explore Kuyper College to see if it could be where God wants to mold and shape you.

Plan A Visit

Our students, faculty, and staff are eager to meet you and help you discover how our community might also become yours.

Financial Aid

Tuition for first-year students will remain the same for four years and transfer students up to four years.


Kuyper College, community foundations, Federal and State Programs award thousands of dollars in scholarships and grants.

Residence Life

You will find comfortable and spacious suites at Schaal and Timmer Halls and Holts Apartments.

Spiritual Development

The Kuyper community will help you grow spiritually as you seek God’s direction for your life.